Comp Plans

Startup vs Enterprise Sales Comp: Real Differences

By Scott7 min read

A startup offers $200K OTE with equity. An enterprise company offers $180K OTE with stability. Which is better?

Startup Comp Reality

Enterprise Comp Reality

The Equity Question

Startup equity math: Most startups fail. Of those that succeed, most exits are modest. The expected value of startup equity is usually much lower than people assume.

Only optimize for equity if you can afford to lose it entirely.

When to Choose Startup

When to Choose Enterprise

💡 Pro tip

Do not compare startup OTE to enterprise OTE directly. Startup OTE attainment rates are often much lower.

Bottom Line

Startups offer upside and learning. Enterprise offers stability and structure. Neither is universally better.

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